Tuesday, March 30, 2010

week 8 - Multimedia

I think the coolest and best multimedia marketing was used by Nokia in Singapore.. for most of the communication companies, multimedia marketing is always used.. mostly on tv, or online. visual, and audio.. kiosks and booths here and there as well, every now and then. where they allow interaction, actual usage of the phone/tv etc. what really scored points for Nokia however was their Nokia Bus!! when I first saw it i was like whoah. what's happening....
here's a slideshow video thing i found of the buses..


There were pictures, there was music, there were videos for some, and the best were the chairs and flooring! a very club/bar chillout kinda feel that appeals to the youth which was their target consumer for this model.

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